Popular helps you design, launch & grow successful software products
Successful products we've helped launch
With a small team working on the project, Kickscan needed help with developing their frontend user interface and overall application UX. After reviewing their existing design system, Popular delivered a fully-interactive Storybook written in React and implemented each component in the app.
In anticipation of a large agriscience conference, Quill engaged Popular to launch a website for their new software product within just a few weeks. Popular started with the brand’s positioning, delivering all the copywriting beforehand, and then building the visual identity on top.
Ambulatorio Facile came to Popular with a big challenge: “How can we present our pharmacy-tailored CRM in a way that helps us sell more high-ticket licenses?” To solve this, Popular advised and implemented a revised UX and brand positioning, including materials to facilitate sales.
Take a sales-ready app to market in 6 weeks
Market research, UX design, copywriting—most app developers don’t cover these areas, but they’re as important as the code behind the scenes. Popular does it all for a transparent, fixed price.
The Popular team is extremely reliable, they deliver amazing work on time and are capable in marketing, design, and development—impressive!
Robin Vander Heyden
Product-led marketing that drives MoM growth
Popular is a product marketing agency that focuses on driving your key growth metrics: from higher feature adoption and conversion rates to lower churn and increased lifetime value.
Popular’s team was instrumental in launching our CRM software and helping us stand out in the crowded pharmacy market.
Simone Frosini
Popular's team
When you decide to work with Popular, you’re welcomed by friendly & talented folks who care about your product’s success as if it was their own.
Teresa Pilato
Product Designer
With a knack for brand and product strategy, Teresa designs interfaces and user flows with the objective of facilitating your sales. She has a bachelor's in Product Design and has worked with multiple B2B firms to bring their products to market.
Arrigo Lupori
Co-Founder & Managing Director
With a 5+ years background in B2B / SaaS content marketing, 3+ years in software development, and a startup exit under his belt, Arrigo understands the full lifecycle of a product—from strategy to launch to continued demand gen and sales.
Francesco Carpita
Co-Founder & Operations Director
With a master's degree in UX design and 2+ years of experience creating products on the web, Francesco manages all aspects of delivery: from taking in project requirements to guiding product design and coordinating with developers.